Content
A CMS designed for long-form, research-backed publishing.
Rich editor
Headings, tables, images, callouts and product boxes, with autosave.
Revisions
Every save keeps a revision so you can compare and restore.
AI drafts for review
Briefs, outlines and drafts are created as drafts — you decide what gets published.
Content plan
Topic clusters and article ideas, each labelled with the source of its data.
Media library
Upload and reuse images with alt text, focal points and usage tracking, within your plan's storage.
Automatic image optimisation
Every upload gets AVIF and WebP versions in several sizes plus a blur placeholder. Location data is stripped from photos.
Editorial workflow
Assign articles with due dates, request reviews, approve or ask for changes, and track everything on a board and calendar.
Pre-publish checklist
SEO title, meta description, alt text, links, headings and disclosures are checked before an article goes live.
Programmatic SEO
Generate many unique draft pages from a spreadsheet and a template, with duplicate and thin-content warnings before anything is created.
Repurpose articles
Turn an article into a newsletter issue, social posts and a video script. You copy and post them yourself; nothing is posted for you.
Import & export
Move from WordPress, Ghost, Medium or any blog URL, with 301 redirects for old links. Export everything at any time, including a WordPress file.
Team & authors
Invite collaborators with roles, and attribute articles to author profiles.